My blog was once called “Movement”.
It was called “Movement” because I had a literary arts radio show on CKMS 100.3 when I studied at WLU in Waterloo called “Free Movement.”
By the time I started my blog, the “Free” seemed redundant.
Eventually, I realized that the whole idea of creating a brand distinct from me didn’t make a lot of sense.
Here’s what I tweeted when it finally clicked.
sterlinglynch Mar 21, 12:02am via Web Why humanize a brand when you can start a brand by being human?
If there is a brand here, the brand is me.
Having said all that, somewhere out there, there may yet be links to the “About Movement” page, so I thought I’d park this story here, in case someone stumbles through one of those links.
Change is good but broken links are bad!


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